Follow the leaders in customer engagement

Experience

• 25 years in the retail CRM business Clients
• 250M consumers engaged in our CRM & loyalty programs Clients
• 80 brands run Aptos CRM solutions

A happy customer is a loyal customer

Show shoppers just how much you appreciate them with retail CRM tools that help you engage with them across all touchpoints.

• Single, 360-degree view of every customer
• Personalized offers
• Powerful segmentation
• Loyalty and rewards programs

Turn data into conversation-starters

Get a 360-degree view of each of your customers and what they're looking for, using the Aptos CRM cloud-based database.

• Understand product affinity, customer loyalty and response to promotions
• Develop and support complex customer segmentation strategies
• Create and maintain personalized, mutually beneficial customer relationships, including through social media analytics

Become a smarter marketer

Intuitive campaign and promotion tools help set up omnichannel campaigns and promotions, manage their execution and track results.

• Complex customer segmentation strategies
• Reveal relationships between customer, product, store, web and social
• Manage multiple loyalty programs with targeted communications
• Track and increase lifetime ROI for every customer

Loyalty is a two-way street

Create, manage and track loyalty programs designed to consistently delight and surprise customers to keep them coming back.

• Flexible loyalty incentives and rewards
• Personalized by segment or shopper
• Complete omnichannel integration, including native support for clienteling and guided selling tools
• Centralized management across banners, brands, channels and region