Overview

Nosto's Product Experience Cloud is an AI-powered platform designed to enhance e-commerce experiences by delivering personalized product discovery across various touchpoints. By leveraging machine learning and artificial intelligence, it enables brands to create tailored shopping journeys that increase customer engagement, average order value (AOV), and conversion rates. The platform offers a suite of tools that integrate seamlessly into online stores, allowing for real-time personalization without the need for extensive development resources.

Features and Capabilities

• Personalized Search: Enhances on-site search functionality by delivering relevant product results based on individual user behavior and preferences, improving product discovery and engagement.
• Category Merchandising: Allows merchants to control product sorting on category pages using attributes and performance metrics, personalizing the shopping experience for different segments and individuals.
• Product Recommendations: Utilizes real-time behavioral and transactional data, along with visual and predictive AI, to suggest the most relevant products to shoppers, guiding them through their purchasing journey and increasing revenue.
• Post-Purchase Upsell: Enables brands to present personalized, one-click product offers to customers after checkout, boosting AOV and fostering customer loyalty without requiring developer intervention.
• Dynamic Bundles: Facilitates the creation of product bundles by combining complementary items, either manually or through automation, to offer attractive combinations that maximize AOV.
• Personalized Emails: Empowers brands to deliver timely and relevant marketing emails that embed personalized product recommendations, enhancing customer engagement and driving repeat purchases.