Increase the usage of your assets

Boost your brand intelligence and brand asset usage. Track search terms, results, and downloads with actionable analytics.

Why Pickit Insights™?

It provides a comprehensive, yet intuitive, analysis of your assets' usage, painting a crystal-clear picture of current trends and helping you predict your future needs, providing you with invaluable information that will enable you to know which brand assets to invest in, take the guess work out of creating and sourcing brand assets and allowing you to know what types of content will be successful.

Search data

We gather data from the usage of your brand assets from Microsoft 365, Google Workspace and from the web. In the Searches _view, you can see a word cloud that utilizes text size and color to display search activity indicate how your asset library is performing based on the searched keywords.   You can hover over a word to see the exact number of images it returns. The larger the word, the more times it's been searched. Green words generate more than 25 results, yellow – between one and 25 images, and red words don't generate any results. In the top right corner, you'll see a toggle prompting you to display statistics for either the last week or month. Here you can also toggle between activity made in your Company Images vs. Pickit Stock™ section.  You can use the _Searches data to better understand how people search for images and identify areas of improvement. For example, are images tagged with the right words? Do people understand what words they should be searching for to find images? Are you lacking any content altogether? 

Top lists

See your most and least-used images and collections, as well as update their metadata. Choose to sort your most-used and least-used collections based on views, the average number of inserts per view, or when they were last updated. Better understand how people are interacting with your collections and identify areas of improvement. For example, are certain collections performing better than others because of their placement in the asset library; like a Hero or Featured Collection? 

Assets section

Imagine sending a Brand Guide to your team explaining how to use assets and actually bundling the assets together with the guide so they're at everyone's fingertips when they need them. The built-in asset library means you never need to cross your fingers that people will find the right files after reading the guidelines again – they'll always be just a click away.