Logo
Sign in
Product Logo
PathmaticsSensor Tower

The award winning marketing intelligence platform that helps marketers make smarter decisions.

Vendor

Vendor

Sensor Tower

Company Website

Company Website

Product details

Gain visibility into the digital advertising ecosystem

See ad spend and impression estimates across key markets. Access insights into advertiser and publisher strategies across platforms like Facebook, Instagram, YouTube, Snapchat, Pinterest, Reddit, and more.

Analyze trends and spends

View current and historical spend and impression data across social, display, video and mobile and view seasonal spend trends

Find creatives that resonate

See actual ad creatives, messaging, CTAs, audience profiles, site targeting, spend, impressions, and flighting for every creative

Outsmart your competition

Side-by-side competitor comparisons and channel views for share of voice, category rankings, and ad purchase breakdown

Identify seasonal advertising trends and maximize media planning

Stay ahead of seasonal shifts and industry trends by analyzing historical ad spend, creative rollouts, and performance across channels. Ensure optimal media budget allocation by knowing where, when, and how competitors are investing in digital ads.

Benchmark market share and amplify advertising impact

Track your Share of Voice (SoV), brand visibility, and competitive ad spend across industries and geographies. Benchmark against top advertisers to identify growth opportunities, justify budgets, and improve campaign efficiency.

Build data-driven GTM strategies and launch new products

Develop winning go-to-market (GTM) strategies by analyzing competitor ad spend, creative trends, and audience targeting. Identify which messaging, offers, and digital channels drive results, so you can confidently position and launch your products.

Analyze top creatives and optimize messaging

Unlock deep insights into ad creative performance — from format and placement to messaging and engagement trends. Research localized strategies more effectively with Creative Language detection, see where ads run and perform best, and analyze spend by creative type and placement to refine your messaging and maximize impact.

Find more products by category
Analytics SoftwareMarketing SoftwareView all