Pastel is a SaaS platform designed for web designers, developers, and marketing teams to streamline the feedback and approval process for websites and digital assets. It allows users to annotate live websites, PDFs, images, and other collateral, centralizing feedback and collaboration in a single workspace. The tool supports real-time commenting, guest feedback, and integrates with popular project management platforms, making it easier for teams and stakeholders to review, discuss, and finalize digital projects efficiently.

Key Features

Live Website Annotations Enables direct feedback on live websites.

• Users can click and comment directly on website elements.
• Feedback is contextual and easy to act upon.

Diverse File Support Supports feedback on various digital assets.

• Annotate PDFs, images (JPG, PNG, GIF), and video snippets.
• Centralizes all feedback in one platform.

Collaborative Environment Facilitates teamwork and stakeholder involvement.

• Real-time commenting and @mentions.
• Shared workspace for all project feedback.

Guest Feedback Allows external stakeholders to provide input.

• No account creation required for guests.
• Simplifies client and stakeholder collaboration.

Task Management Integration Tracks feedback progress and integrates with workflows.

• Four task statuses: Active, In Progress, In Review, Resolved.
• Integrates with Trello, Monday, Asana, Jira, Slack, Zapier, API keys, and webhooks.

Pause Comments Gives control over feedback collection.

• Temporarily stop new comments when needed.
• Useful for review or project freeze periods.

Benefits

Faster Project Turnaround Reduces time spent on feedback and approvals.

• Cuts marketing approval times significantly.
• Speeds up website and asset delivery.

Improved Collaboration Centralizes communication and feedback.

• Keeps all stakeholders aligned.
• Reduces miscommunication and lost feedback.

Seamless Integration Fits into existing workflows.

• No need to change current project management tools.
• Enhances productivity without disruption.