Owler Pro is a SaaS-based business and competitive intelligence platform designed for executives, marketers, and sales professionals who require comprehensive, real-time data on companies and markets. The platform aggregates information on over 20 million businesses, providing users with detailed company profiles, financial estimates, leadership changes, funding events, and acquisition activity. Owler Pro enables users to follow an unlimited number of companies and competitors, receive customizable alerts on key business events, and leverage advanced search and filtering tools to identify prospects or monitor market trends. The system is intended to streamline research, support sales prospecting, and enhance competitive analysis by consolidating relevant business intelligence into a single, accessible interface. Owler Pro is available as an annual subscription and is suitable for organizations of all sizes seeking to improve their market awareness and decision-making.

Key Features

Comprehensive Company Database Access detailed profiles for over 20 million companies.

• Revenue estimates, employee counts, funding, acquisitions
• CEO approval ratings and management changes

Unlimited Company & Competitor Tracking Monitor as many companies and competitors as needed.

• Customizable watchlists
• Real-time alerts for tracked organizations

Advanced Search & Filtering Find companies by industry, size, location, and more.

• Targeted prospecting for sales and marketing
• Identify market opportunities and risks

Customizable Alerts & Notifications Stay informed about key business events.

• 20+ trigger alerts (e.g., product rumors, funding, key hires)
• Daily or real-time notifications

Integration & Export Options Export data and integrate with other business tools (in higher plans).

• Supports workflow automation for sales and marketing teams

Benefits

Enhanced Market Intelligence Provides timely, actionable insights for strategic decisions.

• Early awareness of competitor moves and market shifts
• Informed sales prospecting and account planning

Operational Efficiency Reduces manual research and consolidates intelligence.

• Saves time for business development and research teams
• Centralizes competitive and market data

Scalable for Teams Supports individual professionals and large teams.

• Flexible licensing and user management
• Suitable for organizations of any size