Overview

JW Player’s OTT Video Apps is a comprehensive solution that enables businesses—from broadcasters to publishers—to build, launch, and monetize over-the-top (OTT) and connected TV (CTV) applications with minimal time-to-market and maximum control. The platform offers a unified backend for managing live streaming, VOD, content editing, distribution, analytics, DRM, and monetization. With flexible deployment across devices like Roku, Apple TV, Amazon Fire, Android TV, web, and mobile—and pre-integrated partner support—organizations can deliver tailored native video experiences with consistent UX, enhanced risk management, and robust monetization capabilities.

Features and Capabilities

• Unified Backend Management: Handle ingest, encoding, distribution, monetization, and analytics within a single dashboard across web, mobile, and CTV platforms.
• Live & VOD Streaming: Support continuous linear channels, event-based live streams, and on-demand content.
• Multi‑platform Deployment: Deploy native apps on Roku, Apple TV, Fire TV, Android TV, mobile platforms, and web, all with consistent UX and APIs.
• Studio-Grade DRM: Leverage PlayReady, Widevine, and FairPlay for secure content protection.
• Monetization Options: Integrate AVOD, SVOD, TVOD, PPV, paywalls, and tiered subscriptions with SSAI and CSAI support.
• Partner Ecosystem: Seamless onboarding with vetted partners (Applicaster, Accedo, OTT Advisors etc.) for implementation, billing, and customization.
• Audience Engagement Tools: Drive viewer retention via recommendations engine, curated playlists, and motion thumbnails.
• Real‑time Analytics: Access actionable insights on viewer behaviour and performance in real time.
• Scalable Global Infrastructure: Utilize CDN-optimized delivery with proven 99.99% uptime and wide geographic coverage.
• Fast Implementation: Go from concept to launch in a few weeks rather than months, thanks to templated or fully bespoke deployment options.