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OroCommerce CRMOro

OroCommerce CRM offers robust customer management tools, detailed analytics and a broad spectrum of third party software integrations for all types of businesses, from retail conglomerates to marketing and customer service organizations.

Vendor

Vendor

Oro

Company Website

Company Website

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Product details

OroCommerce CRM is a commerce-native CRM solution designed specifically for B2B businesses. It integrates customer relationship management with eCommerce and ERP functionalities, enabling companies to manage every touchpoint, order, and account from a single platform. This unified approach simplifies operations, improves customer insights, and enhances team collaboration.

Features

  • 360° Account View: Track emails, quotes, orders, and support cases in a unified timeline.
  • Order and Quote History: Access purchase records, open quotes, and active orders per account.
  • ERP and Commerce Data Sync: Align pricing, inventory, invoices, and transactions across systems.
  • Custom Pipelines: Configure sales processes by team, region, or product.
  • Built-in Follow-ups: Attach reminders to account activities for timely responses.
  • Visual Process Builder: Drag-and-drop tool to automate workflows for sales, service, and onboarding.
  • Customer Portal: Customers can check orders, download invoices, and track shipments.
  • Granular Reporting: Role-based views for sales, finance, and management.
  • CRM Integrations: Connects with Salesforce, Microsoft Dynamics, or other CRMs via open APIs.

Benefits

  • Unified System: Reduces complexity by combining CRM, commerce, and ERP data.
  • Lower Maintenance Costs: Eliminates extra software licenses and connectors.
  • Scalable Architecture: Supports multi-org, multi-language, and multi-currency needs.
  • Improved Customer Experience: Self-service portals reduce support workload.
  • Faster Approvals: Automated routing of quotes and service requests.
  • Consistent Execution: Enforces best practices across teams and regions.
  • Data-Driven Decisions: Monitor performance and customer health with detailed analytics.