One platform to deliver any promotional offer type across any channel.

Choose from 100s of offers available out-the-box or create your own to drive the specific customer behaviors you seek. Our API-first, cloud-native platform gives you the ability to execute unlimited offers – whether mass, segmented, or personalized - in real-time.

Core Capabilities

The features making omnichannel promotions possible:

Customer Wallet

Our underpinning technology provides the flexible and scalable data model which enables omnichannel personalization. All customer data, identities, and valuables (e.g. promotions, entitlements, etc.) are stored in the customer’s unique wallet, delivering a real-time single customer view across every touchpoint.

Promotions Master

The ability to create and manage all promotions via API or in our Dashboard. Promotions can be open (available to all), segmented (available to a group of customers) or targeted (personalised to a specific consumer).

Promotion Personalization

Provides the ability to take a standard offer construct (e.g. 10% off when you buy brand A) and personalize the pre-set values to each customer (e.g. 5% off when Customer X buys brand A, 20% off for Customer Y), giving you the greatest impact and ROI on your promotion spend.

Omnichannel Issuance

Simple integration into your wider tech stack to allow promotions to be issued on any channel.

Real-time Redemption

Simple integration to every point-of-sale to enable the secure validation and redemption of promotions in real-time.

Customer Care

A simple dashboard to manage customer-related queries, facilitating goodwill where required.

Promotion Reporting

Provides full traceability of campaign and promotion performance with real-time reporting to help you optimise campaigns.

Additional Modules

Cloud-based Basket Adjudication Perfectly crafted POS APIs that unlock the potential of real-time personalization by enabling the calculation of any valid offers, rewards, or entitlements present in a customer’s wallet at the POS, and then adjust the basket total. Subscriptions Provides the capability to offer your subscribers any combination of access to products, services, promotions, and partner incentives. Message @ Till Deliver physical or digital messages to both known and unknown customers immediately post-transaction. Off POS Redemption POS integrations can be complex and take time so we have several alternatives in the form of redemption portals and apps to get you going if a full integration isn’t right for you. Customer Engagement Tools A set of easy-to-implement, simple-to-use tools to harness the power of the AIR platform to allow marketers to create digital connections with their customers. Digital Gift Platform Gifting portals that can be set up in days to support the seamless sale of gift cards and experiences.