Octipas Web-To-Store by ChapsVision is a comprehensive omnichannel solution designed to reconnect digital consumers with physical retail locations. It enables retailers to generate qualified in-store traffic, improve conversion rates, and deliver a seamless customer experience. The platform integrates multiple modules including Click & Collect, Pick-up in Store, e-Reservation, Appointment Booking, and Click-to-Call, all orchestrated through Octipas' Order Management System (OMS) for real-time stock unification and efficient logistics.

Features

• Click & Collect / Express:
  • Customers order online and collect items from a chosen store.
  • Notifications via email/SMS when ready—typically within 2 hours.
  • Benefits: Increased conversion, in-store traffic, and customer satisfaction.
• Pick-up in Store:
  • For items not available in the selected store.
  • OMS manages shipping to ensure fast delivery.
  • Benefits: Conversion boost, traffic generation, and logistics optimization.
• E-Reservation:
  • Reserve products online without pre-payment.
  • Try or inspect items in-store before purchase.
  • Benefits: High likelihood of additional purchases, enhanced customer trust.
• Appointment Booking:
  • Schedule personal shopping sessions, guided distance selling, or Click & Collect.
  • Customizable interface for store and staff availability.
  • Benefits: Premium experience, compliance with health regulations, personalized service.
• Click-to-Call:
  • Customers request a call or video session with in-store advisors.
  • Enables real-time support and guided selling.
  • Benefits: Personalized experience, increased engagement, higher purchase propensity.
• Returns & Refunds:
  • 360° module for omnichannel returns, exchanges, and refunds.
  • Valid across all stores regardless of purchase channel.
  • Benefits: Improved loyalty, seamless post-purchase experience.
• OMS Integration:
  • Real-time stock unification.
  • Order orchestration and tracking.
  • Supports all Web-to-Store modules.

Benefits

• Customer Experience:
  • Seamless transition between online and offline shopping.
  • Personalized and responsive service.
  • Increased satisfaction and loyalty.
• Sales Performance:
  • +6% additional turnover per shop.
  • +15% online conversion rate.
  • High in-store purchase propensity from e-reservation and appointment modules.
• Operational Efficiency:
  • 1 hour/day saved by sales staff.
  • Unified stock visibility and logistics orchestration.
  • Enhanced productivity of e-business teams (+50%).
• Scalability & Flexibility:
  • Adaptable to various retail formats and customer journeys.
  • Modular design supports evolving business needs.