Octipas by ChapsVision is a unified commerce platform designed to optimize digital shopping experiences through advanced e-merchandising, searchandising, and personalization. Tailored for retailers, Octipas empowers teams to deliver seamless, engaging, and profitable customer journeys across all sales channels. The platform leverages AI to enhance product discovery, navigation, and conversion, while offering tools for catalog management, analytics, and omnichannel orchestration. With over 10 years of expertise in e-merchandising, Octipas helps retailers align customer expectations with business goals, ensuring every consumer finds the right product quickly and enjoys a personalized shopping experience.

Features

• Searchandising:
  • Immersive search experience with accurate results.
  • Customizable product rankings per visitor.
  • Algorithm tuning based on margin, offline sales, and returns.
  • Boost, bury, or lock products/content to tell a visual story.
• E-Merchandising:
  • Predictive Merch powered by AI.
  • Product layouts tailored to page and customer.
  • Highlights and dynamic content placement.
  • Filters and sorting based on user behavior and expertise level.
• Analytics:
  • A/B testing for products, brands, and layouts.
  • Segment-based display customization.
  • Behavioral insights from customer journeys.
• Recommendation & Personalization:
  • Real-time suggestions based on basket content and purchase history.
  • Personalized experience from first site interaction.
  • Business rule constraints for strategic alignment.
• Catalogue Manager:
  • Virtual attributes and product activation rules.
  • Linked product definitions and attribute standardization.
  • Enrichment of product data for better presentation.
• Unified Commerce Functionalities:
  • OMS: Order management system for omnichannel orchestration.
  • Web-to-Store: Seamless online-to-offline shopping.
  • Digital In-Store: Bridging digital and physical retail.
  • Store Management: Tablet-based task management.
  • Unified Stocks: Eliminate fragmentation and stock-outs.
  • Returns & Refunds: Streamlined post-purchase experience.
  • Clienteling: Empower sales staff with customer insights.
  • Vendor Performance Optimization: Enhance commercial and relational efficiency.

Benefits

• Customer Experience:
  • Reduced shopping cart construction time.
  • Inspiring and efficient product discovery.
  • Personalized journeys and recommendations.
• Business Impact:
  • +6% additional turnover per shop.
  • +15% online transformation rate.
  • +50% productivity for e-business teams.
  • 1 hour/day saved by sales staff.
• Operational Agility:
  • Instant deployment of merchandising strategies.
  • Automated and dynamic rule-based management.
  • Faster execution and improved team skills.
• Retailer Empowerment:
  • Full control over product presentation and strategy.
  • Enhanced visibility and impulse buying stimulation.
  • Increased average basket value and customer loyalty.