NP6 by ChapsVision is a powerful Marketing Automation platform designed to help brands create highly personalized customer experiences from a single interface. It enables rapid and autonomous orchestration of omnichannel marketing programs across large volumes of data, with unmatched deliverability in France. NP6 centralizes customer data from multiple sources and integrates seamlessly with existing IT systems to support real-time targeting, campaign execution, and performance measurement. The platform supports communication across email, SMS, web, mobile, social networks, call centers, and even paper, ensuring a consistent and engaging customer journey.

Features

• Omnichannel Campaign Management:
  • Automate communications across email, SMS, web, mobile, social media, call centers, and paper.
  • Trigger campaigns based on events, searches, or time.
  • Plan tasks and measure performance in real time.
• 360° Customer View:
  • Centralizes data from CRM, product catalogs, receipts, web transactions, navigation, behaviors, business scores, and third-party sources (e.g., weather, panels).
• Drag & Drop Editor:
  • Easily design messages and workflows without technical expertise.
• Cross-Channel Scenarios:
  • Activate personalized journeys across all customer touchpoints.
• Data Aggregation & Segmentation:
  • Combine and segment data for precise targeting and personalization.
• Deliverability Optimization:
  • Expert support to ensure high inbox placement and protect brand reputation.
  • Average deliverability rate of 99%.
• Platform Modules:
  • Connect: Unify fragmented customer data.
  • Individualize: Personalize conversations and experiences.
  • Optimize: Test and measure campaign performance.
• Support Services:
  • Onboarding assistance and continuous operational support.
  • Access to a digital studio and training academy.

Benefits

• Speed & Autonomy:
  • Business teams can launch campaigns quickly without IT involvement.
  • Reduces time to market and increases agility.
• Marketing & Sales Performance:
  • Drives customer value through automated, personalized communication.
  • Enhances targeting precision and conversion rates.
• Scalability:
  • Supports over 3 billion profiles and sends 9.7 billion communications annually.
  • Displays over 3 billion web banners per year.
• Reputation & Compliance:
  • Maintains strong relationships with ISPs and regulators.
  • Ensures compliance with email standards and future innovations.
• Customer Satisfaction:
  • Trusted by leading online banks and mutuals.
  • Enables full autonomy in campaign execution.