Overview

Meltwater Social Listening offers a comprehensive solution for tracking and analyzing social media conversations across various platforms. This tool helps businesses stay informed about their brand presence, industry trends, and customer sentiments in real-time.

Key Features

• Extensive Coverage: Monitor conversations across major social media platforms, including Facebook, Instagram, X (formerly Twitter), YouTube, Reddit, LinkedIn, and more.
• Real-Time Alerts: Receive instant notifications and email alerts for important mentions and breaking news.
• Sentiment Analysis: Track and analyze the sentiment of social media mentions to understand public perception.
• Trend Analysis: Identify emerging trends and topics relevant to your brand and industry.
• Competitive Benchmarking: Compare your social media performance against competitors to gain strategic insights.
• Customizable Dashboards: Create and share dashboards with a variety of analytics to keep stakeholders informed.
• Historical Data Access: Access up to 15 months of historical social media data to analyze past trends and patterns.
• Visual Analytics: Utilize visual enrichments to analyze non-textual content, such as images and videos.