Overview

Meltwater Media Database is an advanced platform designed to help PR and communications professionals build and manage relationships with key media contacts. This tool provides access to a vast, GDPR-compliant database of journalists, influencers, and media outlets, enabling targeted and effective media outreach.

Key Features

• Extensive Contact Database: Access a comprehensive, up-to-date database of media contacts, including journalists, influencers, and editors.
• Advanced Search Capabilities: Utilize advanced search filters to find the most relevant media professionals based on publication, role, location, and recent work.
• GDPR Compliance: Ensure all contact information is GDPR-friendly, maintaining compliance with data protection regulations.
• Targeted Outreach: Distribute press releases and pitches directly to journalists or via newswires, optimizing your media outreach efforts.
• Relationship Management: Track interactions and manage relationships with media contacts through a CRM-style interface.
• Performance Analytics: Analyze the effectiveness of your media outreach with detailed engagement metrics, including open rates and click-through rates.
• Collaborative Tools: Collaborate with team members using shared inboxes and track conversation history to ensure consistent communication.
• AI Assistance: Leverage AI tools to draft pitches and optimize your outreach strategy.