Marketscape Insights provides post-acute healthcare organizations with unparalleled market visibility and actionable data to transform their sales and marketing efforts. It equips sales and marketing teams with the necessary insights and metrics to effectively engage high-quality referral partners. The platform offers comprehensive data, including 100% Medicare Part A and B, Medicare Advantage, and Commercial claims data, allowing users to identify specific physician referral sources by filtering out those with minimal referral potential. This enables a more efficient marketing approach. Users can build data-driven strategies, creating quarterly plans with targeted referral lists and call frequencies. The software facilitates confident execution by leveraging data to showcase strengths and unique value propositions, fostering trust and stronger relationships with referral partners. A key feature is the new CRM integration, which combines market intelligence with a mobile-first CRM to provide a unified platform for sales strategy, execution, and performance measurement. The mobile app is designed for field team performance, offering real-time sales activity documentation, pipeline tracking, geo-mapping for nearby referrals, and expense reporting, compatible with iOS and Android devices. Trella Health's data covers 100% of Part A and B claims from CMS, representing 1 million Medicare lives and approximately 90% of all lives over 65 in the United States, with over 2.9 billion claims analyzed annually by over 30,000 users across more than 700 customers.

Features & Benefits

• Comprehensive Market Data: Access to 100% Medicare Part A and B, Medicare Advantage, and Commercial claims data for deep market understanding.
• Targeted Referral Identification: Tools to sort, search, and filter referral sources, identifying those with high referral potential and avoiding unproductive leads.
• Data-Driven Strategy Development: Enables the creation of actionable, quarterly plans with specific referral targets and engagement frequencies.
• Integrated CRM Platform: Combines market intelligence with a mobile-first CRM for a unified approach to sales strategy, execution, and performance.
• Mobile-First Field App: Optimizes field team performance with real-time activity tracking, pipeline monitoring, geo-mapping, and expense reporting on iOS and Android.