Overview

Marketing is a comprehensive solution designed to maximize dealership data to increase customer retention and profitability. It leverages strategic marketing campaigns to drive incremental sales and service repair orders. The solution helps dealerships acquire pre-owned inventory, engage customers at the right time, and maintain full service lanes by identifying customers in need of repairs.

Features

Targeted Audiences

• Create specific audiences using a dynamic search tool with 60 different data points. Service Opportunities
• Keep service lanes full by identifying customers who need repairs. Sell to Current Customers
• Mine your database for existing customers in an equity position to sell more without additional spending. Integrated Workflows
• Easy-to-use dashboards with click-to-call, text messaging, and email for personalized direct communications. Marketing Campaigns
• Drive incremental sales and service repair orders through strategic marketing campaigns. Customer Retention
• Engage customers at the right time with messages that elicit action, enhancing loyalty and retention.

Benefits

• Increase Sales Opportunities: Maximize sales by targeting the right customers with personalized marketing campaigns.
• Boost Customer Retention: Engage customers effectively to build loyalty and ensure repeat business.
• Enhance Service Revenue: Keep service lanes full and drive more service repair orders.
• Efficient Marketing: Utilize data-driven insights to create effective marketing campaigns without additional spending.