
Bazaarvoice’s Managed Sampling program allows brands to distribute product samples to targeted consumers, gather authentic feedback, and generate reviews, enhancing product visibility and driving sales.
Vendor
Bazaarvoice
Company Website
Tap into exclusive brand advocate communities
Products with quality reviews see up to 3x the conversion lift. That's why retailers team up with Bazaarvoice to spur content creation. We help you build a turnkey sampling program that leverages your brand partners. And you watch the quality reviews and visual content flow in. Once partners are set up, you’ll start seeing quality user-generated content (UGC) on your retail site in as little as three weeks.
How it works Retailers invite their brand partners to sample products to its community. In return, shoppers reward the retailer with ratings, reviews, and visual content. Brands work directly with Bazaarvoice to kick off the sampling campaign. No fulfillment hassle, mismatched demographics, or failed campaigns.
Features
- **White-labeled retailer sampling programs: **Retailer Managed Sampling (RMS) is our way for retailers to build their own user communities of brand advocates. Reward advocates with samples. In turn, you get content that is native and exclusive to your site. We take the hassle out of sampling so retailers can focus on reaping the benefits. You’ll keep the UGC flowing, brand partners engaged, and watch conversion skyrocket. What’s not to love?
- **Jump-start product launches with authentic content: **Products that launch with UGC on day 1 outperform those that don’t. Hit the ground running with authentic content that gives consumers the information they need to purchase confidently.
- **Propel product innovations and enhancements: **Revive lagging product performance with sampling. Your products are carefully matched with your ideal customers – brand loyalists who can provide honest and high quality feedback. Get actionable insights from superfans who know your products best.