This integration allows users to deploy targeted Mailchimp campaigns directly through Planhat filters. It supports both one-time pushes and continuous synchronization of user data. A one-time sync enables filtering and selecting End Users in Planhat to push to a specific Mailchimp list. Continuous sync establishes a mapping between a Planhat filter and a Mailchimp list, automatically adding or removing users from the Mailchimp list as their status changes in Planhat. Synchronization occurs at least once every hour. Authorized Planhat users can connect their Mailchimp account via the Integrate tab, with necessary Mailchimp access permissions required to initiate the connection. Detailed mapping of user properties is available in the Planhat Help Center.

Features & Benefits

• Targeted Campaign Deployment: Deploy targeted Mailchimp campaigns using Planhat filters.
• Flexible Sync Options: Supports both one-time pushes and continuous, automated synchronization of user lists.
• Automated List Management: Automatically adds and removes users from Mailchimp lists based on Planhat filter changes.
• Scheduled Syncs: Ensures data consistency with synchronization occurring at least once every hour.
• Simplified Configuration: Easy account connection and user property mapping via the Integrate tab and Help Center.