Upland Localytics is a comprehensive mobile app marketing and analytics platform designed to help businesses create personalized experiences that drive user engagement, loyalty, and conversion. By leveraging in-depth analytics and segmentation, Localytics enables companies to understand their audience deeply and deliver targeted campaigns across various mobile channels.

Key Features & Benefits

• Audience Insights: Gain a deeper understanding of your mobile app audience with powerful app and mobile analytics.
• Personalized Campaigns: Craft campaigns personalized with in-app and external customer data.
• Multi-Channel Engagement: Engage across a variety of mobile app channels including app and web push, in-app messages, and app inbox.
• Customer Retention: Drive customer engagement and loyalty through effective onboarding, compelling offers, and engaging content.
• App Experience Improvement: Improve the app experience by understanding user interactions, abandonment points, and causes of uninstalls.
• ROI Measurement: Translate app marketing campaigns to meaningful ROI by understanding how campaigns impact conversions, revenue, engagement, and retention.