Overview

BIK’s Instagram Automation provides an AI-driven chatbot and journey/flow builder that handles Instagram DMs, post/reel comments, story mentions and ad replies to automate customer support, qualify leads and recover carts. It integrates with e-commerce platforms (Shopify etc.), uses pre-built commerce agents and multilingual AI to answer routine queries, route complex conversations to agents, and feed analytics into a unified multichannel dashboard for marketing and support.

Features and Capabilities

• **Core Automation & Messaging: **Chatbot handles inbound Instagram DMs, comment triggers, story mentions and ad responses; automates replies and starts journeys based on triggers.
• **Journey / Flow Builder: **Visual journey builder to design multi-step conversational flows (welcome flows, qualification, cart recovery, upsell sequences) with branching and actions.
• **Agent Handoff & Multichannel Inbox: **Intelligent routing and “assign agent” actions; unified inbox for Instagram, WhatsApp, Messenger, SMS and email so human agents can take over when needed.
• **E-commerce Integration: **Syncs product, order and customer data (Shopify and other e-commerce apps) to deliver personalized replies, show products, recover abandoned carts, and process purchases or links to checkout.
• **Pre-built AI Commerce Agents: **100+ ready agents/templates trained for common commerce intents (order status, returns, size/fit, product info) to speed deployment.
• **Multilingual AI & Auto-translation: **Auto-translation and language handling so the bot can respond in customers’ languages and summarize or translate tickets for agents.
• **Analytics & Reporting: **Journey and builder analytics, campaign/conversion tracking, and reports to measure automation business value (conversion lift, ticket deflection, engagement metrics).
• **Lead Capture & Retargeting: **Qualify leads in chat, capture contact details, and push high-intent leads into WhatsApp/email campaigns or CRM for retargeting.
• **Drip & Marketing Chats: **Support for drip messaging and flow-triggered marketing messages displayed in the Marketing Chats area; enables lifecycle messaging and re-engagement.
• **Compliance & Platform Support: **Supports platform requirements for Instagram (conversation starters, persistent menus, trigger settings) and WhatsApp Business API where applicable; admin controls for journeys and test modes.