HighWire Insight Vizor aggregates usage statistics from various platforms, enabling publishers to understand how their scholarly content is utilized across different institutions and demographics. By offering comprehensive analytics on article usage, institutional engagement, and geographical distribution, it empowers sales and marketing teams to identify prospective leads and optimize content dissemination strategies. The platform delivers COUNTER-compliant reports, audited annually by independent certified auditors, ensuring reliable and standardized data for informed decision-making.

Features:

• Platform Independence: Operates seamlessly across various hosting platforms, eliminating barriers to accessing usage statistics.
• Comprehensive Usage Analytics: Provides detailed data on article usage, institutional engagement, demographics, and sales leads.
• Actionable Insights: Delivers data-driven insights to inform sales and marketing strategies.
• Consolidated Reporting: Offers a unified site for all sales and marketing analytics, streamlining data access.
• COUNTER-Compliant Reports: Generates standardized reports audited annually for accuracy and compliance.