IBMS (Integrated Broadcast Management System) is a software solution designed to address the complex challenges of content rights management and linear advertising in the evolving media landscape. It provides comprehensive business management for the entire content lifecycle and simplifies the sales process for linear advertising.

Key Features

Content Management IBMS Content offers a unified approach to content lifecycle management.

• Single repository for assets, contracts, and rights across linear and non-linear platforms
• Comprehensive management from acquisition to post-production transmission
• Ensures contractual compliance and optimal content utilization

Sales Management IBMS Sales streamlines the linear advertising sales process.

• Combines inventory and revenue planning, proposals, and orders in one central system
• Provides access to both linear and non-linear advertising inventory data
• Empowers ad operations teams with better control and data accessibility

Integration Capabilities IBMS can be integrated with other systems through AOS CloudCore.

• Enables data exchange with various parts of the tech stack
• Adds capabilities like schedule optimization and content metadata enrichment
• Facilitates analytics and insights generation

Benefits

Increased Efficiency IBMS streamlines complex processes in content and advertising management.

• Reduces time and effort in managing multiple platforms and data sources
• Eliminates manual processes and reduces errors in content rights management
• Simplifies the proposal and sales process for advertising teams

Maximized Content Value The system helps media companies extract more value from their content.

• Ensures all content is utilized effectively across platforms
• Maintains compliance with deal terms and contractual obligations
• Provides a comprehensive view of content rights and availability

Enhanced Revenue Opportunities IBMS supports better decision-making and revenue generation.

• Improves inventory management and revenue planning for advertising
• Enables more effective utilization of content across linear and non-linear platforms
• Provides insights for optimizing content acquisition and distribution strategies