Turn your workforce into a megaphone for your brand

Hootsuite Amplify serves up pre-approved, on-brand content for your employees to share across their social networks in seconds.

Extend your social reach with less effort

Attract new business with no extra effort. Research shows that 92% of an employee’s followers are new to the brand, which means exponential reach when employee advocates share company content to their networks.

Save money by promoting organically

Reach the same number of people as you would with paid ads at no extra cost with employee amplification tools. Tap into the power of employees' networks and drive real ROI.

Save time and stand out with AI

Hootsuite’s built-in AI content writer will instantly craft captions and content you can use to create posts in Amplify. And then your team can share them in just one click.

Attract top talent and showcase company culture

People teams use Hootsuite employee advocacy tools for hiring, creating an employer brand, showcasing company culture, and more. Learn more about how companies leverage employee advocacy to entice top talent.

Reach your business goals faster

Encourage employees to share content that helps support your specific business goals. Promote products or services, provide strategic guidance to customers, share company announcements, and more.