Technology and expertise designed to accelerate lab growth

Many laboratory outreach teams struggle to identify opportunities, manage client relationships, and proactively serve providers, as their data and processes are scattered across a variety of disconnected systems and spreadsheets that aren’t built with the lab in mind.  hc1 Outreach combines strategic guidance from lab experts with lab-centric CRM technology that brings prospecting, sales, and service workflows onto a single platform, helping labs win new business and expand inreach.

• Quickly and easily find the exact providers that need your testing
• Manage your sales and service workflows from start to finish
• Gain insight into provider relationships to drive sales and improve service
• Develop the right strategies to invest in your lab outreach program

Proprietary machine learning and AI-driven technology

Identify and Target Providers

With hc1 ProviderView™ reps can search and filter a database of millions of providers by specialty, ordering behavior, payor mix and more, ensuring that you’re targeting providers that need your testing and work with your preferred payors.

Personalize Provider Interactions

Provide sales representatives with a complete, real-time picture of how their customers interact with your lab. View all data related to a specific account on a single page to ensure no details are missed. Analyze volume trends by account or panel to see which tests are trending up and what providers need some extra attention.

Quickly and Collaboratively Resolve Issues

Provide your organization—from customer service to billing to logistics and more—direct access to log and track issues. Spur quick case resolution and increase efficiency with streamlined workflows and complete customer profiles. Provide updates to employees and customers through email, text and secure messaging.