Google Analytics for Confluence is a powerful application designed to integrate the robust analytics capabilities of Google Analytics directly into your Confluence wiki environment. This integration allows organizations to gain profound insights into how users interact with their Confluence content, addressing the common challenge of understanding content consumption and engagement. By connecting Confluence with Google Analytics, the software helps administrators and content creators identify popular pages, overlooked information, and overall user behavior patterns. It simplifies the complexity often associated with Google Analytics by offering one-click reports directly within Confluence, making data accessible and actionable. Furthermore, it augments standard Google Analytics data by sending specific Confluence events, such as created comments or pages, enabling the construction of advanced behavioral insights. The solution prioritizes user privacy, ensuring that while overall analytics are visible, specific users are never individually tracked. This comprehensive understanding of user behavior empowers teams to optimize their content creation, maintenance efforts, and ultimately, improve Confluence performance and maximize its impact, leading to significant time and cost savings.

Features & Benefits

• Understand User Behavior
  • Gain insights into what your users are reading, identifying popular pages versus those never visited to optimize content creation and maintenance.
• Privacy by Default
  • Ensures that while everyone can see overall analytics, specific users are never individually tracked, maintaining privacy.
• Simplified Google Analytics Reporting
  • Combines the power of Google Analytics with one-click reports directly within Confluence, eliminating complexity.
• Augmented Google Analytics
  • Send Confluence-specific events (like created comments or pages) to Google Analytics to build advanced behavioral insights.
• Maximize Impact & Save Time/Money
  • Guide optimization and maintenance efforts by identifying popular content and information being overlooked, leading to efficiency and cost savings.