Funnel Platform

Funnel offers the industry’s first Renter Management Software (RMS), a comprehensive platform designed to manage the entire renter lifecycle—from initial inquiry through renewal. Built specifically for multifamily operators, Funnel centralizes leasing, communication, and automation into a single, secure system. Its renter-centric architecture improves operational efficiency, enhances customer experience, and reduces costs by empowering teams with AI-driven tools and seamless workflows.

Features

• Renter-centric CRM architecture with unified guest cards
• AI-powered Virtual Assistant for prospect and resident engagement
• Online leasing with FinTech integration for instant income and asset verification
• Syndication software for real-time listing updates across major ILSs
• Centralized communication logging across email, SMS, chat, and voice
• Mobile-first application and leasing workflows
• Real-time tour scheduling with agent availability
• Automation-powered follow-up and task management

Capabilities

• Handles leasing, onboarding, and renewals from a single platform
• Automates 80% of initial inquiries via AI assistant
• Enables seamless cross-selling across property portfolios
• Tracks renter preferences and logs them automatically
• Verifies financial data without manual document review
• Updates listings by property, floor, or unit across platforms
• Supports after-hours engagement and tour scheduling
• Provides centralized data access for distributed teams

Benefits

• Saves time and reduces manual workload for leasing teams
• Increases lead-to-lease conversion rates and operational savings
• Enhances renter experience with fast, intuitive digital tools
• Improves data accuracy and team collaboration
• Reduces fraud and screening errors with automated verification
• Supports scalable operations and centralized leasing models
• Delivers ecommerce-style apartment shopping experiences
• Future-proofs multifamily operations with AI and automation