Fullstory User Segments is a tool designed to help businesses deeply understand their users by providing comprehensive user data segmentation capabilities. It enables you to slice and dice user data to empathize with every important segment, understand their unique experiences, and design optimal ones. With Fullstory, you can access all your user data in one place, enriching the complete picture with third-party sources like data layers or server-side user attributes. Visualize user behavior, track the percentage of users completing key journeys, browsing on mobile, converting from free to paid, and more with intuitive Dashboards. Create segments based on hundreds of user or event criteria, then identify the factors that correlate with successful or unsuccessful users or customers. Optimize the user experience for every segment with insights mined from your most successful cohorts using Session Replay, Journeys, or Funnels and Conversions. Fullstory's autocapture feature means you see everything that happens on your website, app, or software, so you have the power to choose those criteria and events uniquely important within your digital experience. Out-of-the-box and easily customizable Dashboards make it simple and quick to integrate custom behavioral analysis into your daily routine.

Features:

• **Discover brand new user segments: **See who’s highlighting text, pinching to zoom in, or Rage Clicking—and turn this newfound user empathy into unique user insights.
• **Unlock custom cohorts with autocaptured data: **The magic of autocapture means you see everything that happens on your website, app, or software, so you have the power to choose those criteria and events uniquely important within your digital experience.
• **One-click access to your segment data: **Out-of-the-box and easily customizable Dashboards make it simple and quick to integrate custom behavioral analysis into your daily routine.