Frontify is a comprehensive brand management platform designed to unify brand guidelines, digital assets, and templates in one intuitive location. It transforms how organizations produce on-brand content by centralizing brand standards, ensuring consistency, and fostering collaboration across teams. The platform's digital asset management (DAM) capabilities allow users to organize, modify, and share visuals, logos, and documents, streamlining workflows and maintaining brand integrity. Frontify's template functionality empowers marketers to create on-brand assets while giving designers the freedom to focus on creativity. Analytics tools provide insights into user activity, asset performance, and search trends, enabling data-driven decisions and improved brand performance. Frontify's DAM aligns with guidelines, templates, and integrations to boost adoption and empower teams. It enhances creativity and collaboration, transforming assets into tools that drive measurable ROI. Templates facilitate the creation of dynamic campaigns, streamlining approvals and accelerating time to market. Integrations with creative and operational software further streamline brand management across teams, projects, and platforms.

Features

• Guidelines & Portals
• Centralize brand standards to ensure consistency and collaboration, providing a foundation for scalable, on-brand campaigns.
  • Centralize guidelines to create a shared language that unifies teams and harmonizes branding.
  • Tailor guidelines with flexible content blocks to reflect the brand’s identity and vision.
  • Access assets and templates straight from the guidelines to create engaging campaigns.
• Digital Asset Management (DAM)
• Organize, modify, and share visuals, logos, and documents in an intuitive DAM that streamlines collaboration and ensures brand consistency.
  • Align DAM with guidelines, templates, and integrations to boost adoption and empower teams.
  • Spark impactful storytelling and connection with centralized assets.
  • Transform assets into tools that drive measurable ROI.
• Templates
• Enable marketers to create on-brand assets while freeing up designers to focus on creativity.
  • Balance creativity and control with templates that allow crafting and localizing dynamic campaigns.
  • Cut through feedback loops with streamlined approvals.
  • Create assets with preferred tools and share easy-to-edit templates.
• Analytics
• Make data-driven decisions with analytics that track user activity, performance metrics, search trends, and asset usage across the platform.
  • Gain insights into asset usage and guide strategy with real-world data.
  • Rely on ROI metrics to track asset and template reuse and allocate resources effectively.
  • Improve how teams work, connect, and create with data-backed insights.