FLOOR PLANNING SOFTWARE

Build data-driven floor plans that optimise your retail space and reduce floor congestion during your peak trading hours.

REDUCE SHOPPER CONGESTION AND CREATE A BETTER SHOPPER EXPERIENCE IN-STORE Deeply integrated with our clustering, assortment and planogram functions, you can use DotActiv’s powerful floor planning software to design strategic data-driven floor plans that reduce the issue of floor congestion and limited product exposure, thereby creating a better shopping experience for your customers.

Floor Plan Highlights Create and use preset highlights to understand how your categories perform across your store so you can make tweaks if necessary.

Floor Plan Heatmapping Use the Highlights function to create customised strategic floor plans that draw shoppers through your stores and help reduce floor congestion.

Floor Performance Reporting Choose from a range of floor performance and gondola reports to reveal insights into your data so you can make smarter and more informed business decisions.

Floor Cluster Grid Check and compare your category clusters on your floor plan against what is in the live database, allowing you to make better decisions.

Clustered Gondolas Connect your floor plans to the cluster grid in the database, which allows you to pull planograms as drop counts onto your floor plan.

Floor Optimizer Optimise chosen Departments by performing a cross-category analysis to recommend the ideal space allocation.

Features

• Floor Plan Highlights: Customize layouts to guide shopper flow and spotlight key categories.
• Heatmapping & Reporting: Visualize performance data to identify high-traffic zones and optimize space.
• Cluster Grid Integration: Sync floor plans with live databases to pull accurate planogram data.
• Clustered Gondolas: Align product placement with store clusters for localized execution.
• Floor Optimizer: Perform cross-category analysis to recommend ideal space allocation.