Dynamic Offer Management

Grow and enrich your customer relationships by quickly launching highly personalized, contextual offers.

Why SunTec Xelerate?

SunTec’s Dynamic Offer Management on SunTec Xelerate is a cloud-based middle-layer platform that can easily integrate with the bank’s existing technology landscape. It provides a highly configurable offer management capability that enables customer choice, enhances customer relationships, reduces time and cost to market and propels growth through up-sell and cross-sell capabilities.

Features

Contextual

Helps to drive contextually relevant offers through the creation and provision of the right offers to each customer based on their choice and need.

Multi-layered

Product, Bundle, Service and Benefit Offers for individual customers, accounts and dynamic sub-segments.

Hyper-personalized

Exhaustive and rule-driven qualification and eligibility criteria drive personalized and contextual application of offers.

Life Cycle Management

Quick offer roll-out and offer switching, periodic review and expiry management ensure the right portfolio of offers.

Highly Flexible and Configurable

Easy creation and management of offers with intuitive UX for different personas.

Automated

Insight and rule-driven automation of the entire offer management process.

Benefits

• Drive customer choice by offering contextual solutions
• Reduce time and cost to market of specific offers and campaigns
• Drive overall relationship value through a cross-bundle of offers and benefits
• Improve the quality of revenue through automated management of offers including enrolment/de-enrolment
• Improve offer quality and breadth by co-innovating with third-party partners
• Empower front-end staff to service customers through specific and personalized offers
• Reduce operational and revenue risk through end-to-end automation