DT Creative Lab is a full-service mobile advertising creative studio under Digital Turbine, specializing in designing and producing high-performance mobile ad experiences. With a team of over 30 designers and video producers, DT Creative Lab has delivered more than 10,000 creative units for global brands, achieving up to 2.5x higher average click-through rates (CTR) compared to standard display ads. The lab combines creative innovation with data-driven optimization to elevate brand engagement and user acquisition.

Features

• Custom Mobile Creatives
  • Tailored ad designs that align with campaign goals
  • Interactive and gamified executions to boost engagement
• Creative Production Services
  • End-to-end support from ideation to design and build
  • Streamlined production process for efficiency
• User Acquisition Expertise
  • Ads that simulate real app experiences
  • Interactive touchpoints to engage potential users
  • Integration of latest UA trends and strategies
• Performance Optimization
  • Ongoing creative enhancement through A/B testing
  • Real-time data access from user interactions
  • Continuous performance improvement
• Global Recognition
  • Internationally awarded for innovation and creativity
  • Trusted by leading global brands including Nestlé KitKat

Benefits

• Higher Engagement
  • Interactive creatives drive deeper user interaction
  • Gamified ads increase time spent and brand recall
• Improved Campaign Performance
  • Achieves up to 2.5x higher CTR than standard display ads
  • Optimized creatives lead to better conversion rates
• Streamlined Creative Workflow
  • One-stop shop for creative ideation, design, and execution
  • Reduces time-to-market for ad campaigns
• Data-Driven Insights
  • Real-time feedback from user interactions
  • Enables informed creative decisions and targeting
• Award-Winning Innovation
  • Recognized globally for excellence in mobile ad design
  • Enhances brand reputation and visibility