Domain Engine by Identity Digital is a registry-neutral, AI-powered domain search solution designed for domain registrars and resellers. It provides contextually relevant second-level domain (SLD) and top-level domain (TLD) suggestions based on customer search inputs. By leveraging advanced artificial intelligence and historical performance data, Domain Engine helps registrars offer more accurate, dynamic, and personalized domain recommendations. It integrates easily via API or iFrame, supports extensive customization, and is designed to increase domain sales conversions and revenue for registrars and their customers.

Key Features

AI-Powered Domain Search Delivers intelligent, relevant domain suggestions using advanced AI algorithms.

• Context-aware SLD and TLD recommendations
• Learns from historical performance data for improved results

Registry-Neutral Solution Works across all domain registries, not limited to a single provider.

• Access to a wide array of TLDs
• Supports diverse customer needs

Flexible Integration Multiple integration options for registrars and resellers.

• Turnkey API for rapid deployment
• iFrame option for low-code embedding

Customization Tools Allows registrars to tailor the search experience.

• Geotargeting and priority TLD weighting
• Customizable search logic and user interface

Performance Insights Provides analytics and reporting to optimize domain merchandising.

• Insights into customer search preferences
• Data-driven decision support

Turnkey Implementation Simple setup with minimal technical effort required.

• Single API command for full functionality
• Fast onboarding for partners

Benefits

Increased Conversion Rates Improves the likelihood of customers finding and purchasing relevant domains.

• Over 100% increase in conversion per search in recent tests
• Double the relevant TLD suggestions compared to competitors

Higher Revenue and Customer Value Boosts average revenue per domain and long-term customer value.

• 73% increase in total transaction revenue in trials
• Enhanced renewal rates through better domain matches

Enhanced Customer Experience Makes domain discovery easier and more intuitive for end users.

• Personalized, context-driven results
• Reduces frustration in finding available domains

Operational Efficiency for Registrars Reduces complexity and technical overhead for domain resellers.

• No need to build proprietary AI search systems
• Streamlined integration and management