DealerOn Digital Advertising is a comprehensive SaaS platform and managed service tailored for automotive dealerships to maximize their reach and lead generation through digital advertising. The platform supports cross-channel campaigns, including paid search (SEM), display, remarketing, social media, and video pre-roll advertising. DealerOn’s solution leverages Google’s ad network, dynamic retargeting, and custom banner creation to target both new and returning customers. The system integrates with Google Analytics for transparent, real-time reporting and provides campaign optimization through continuous performance evaluation. Certified account managers oversee campaign strategy, while features like geofencing, behavioral targeting, and dynamic inventory ads ensure high relevance and conversion rates. Multiple service tiers are available, offering scalable solutions for dealerships of all sizes.

Key Features

Cross-Channel Campaign Management Unified management of search, display, social, and video ad campaigns.

• Paid search (Google Ads), display, remarketing, and social media advertising
• Video pre-roll ads for platforms like YouTube

Dynamic Retargeting & Display Advertising Targets previous site visitors with personalized ads.

• Dynamic inventory search ads and custom banner creation
• Google Analytics audience integration for precise targeting

Geofencing & Behavioral Targeting Delivers location-based and behavior-driven offers.

• Geofencing for competitor lots and local businesses
• Machine-learning optimized behavioral targeting

Transparent Reporting & Analytics Real-time, integrated reporting for campaign performance.

• 24/7 online access to campaign data
• Google Analytics and keyword-level call tracking

Certified Account Management Expert oversight and optimization of campaigns.

• Google AdWords and Analytics certified consultants
• Ongoing strategy adjustments and support

Benefits

Increased Lead Generation and Sales Drives more qualified leads and conversions for dealerships.

• High-quality, targeted traffic to dealership websites
• Improved ROI through continuous optimization

Comprehensive Digital Presence Covers all major digital advertising channels.

• Unified platform for SEM, display, social, and video
• Consistent messaging and branding across channels

Actionable Insights and Transparency Dealerships have full visibility into campaign performance.

• Real-time reporting and analytics
• Data-driven decision-making and strategy refinement