Europe’s best geolocation data for private investors and corporate clients.

MyTraffic DataLibrary offers a comprehensive suite of geolocation datasets tailored for investors, retailers, and urban planners. With insights into foot traffic, vehicle flow, spending behavior, and POIs across Europe, it enables data-driven decisions that boost ROI, optimize site selection, and enhance strategic planning.

Features

• POI Explorer: Access a detailed database of Points of Interest categorized by brand and type across Europe.
• Spending Insights: Identify high-growth zones and optimize retail expansion with spending behavior data.
• Foot Traffic Analytics: Continuously measure pedestrian flows, including origin, residency, and demographics.
• Vehicle Traffic Data: Analyze annual vehicle flow on specific road segments to assess location potential.
• Data Integration: Seamlessly incorporate proprietary datasets into your models for enhanced forecasting.