Overview

Data Contamination Defense is a module within HUMAN’s Application Protection package on the Human Defense Platform. It automatically identifies and blocks bot‑generated interactions—such as fake form fills, likes, comments, reviews, and social engagements—preserving the integrity of your analytics and advertising performance. Built on advanced machine learning, behavioral analysis, and intelligent fingerprinting, it seamlessly integrates with analytics tools and mitigates bot traffic at the edge without manual intervention.

Features and Capabilities

• Bot Detection & Filtering: Uses hundreds of non‑PII client‑side indicators, machine learning, behavioral heuristics, and fingerprinting to distinguish bots from humans.
• Edge‑Level Mitigation: Applies customizable response policies at the edge—hard blocks, honeypots, misdirection, or alternative content/pricing.
• Comprehensive Traffic Reporting: Dashboard shows IVT trends, incident breakdowns, and top bot sources; exports logs to platforms like Datadog, Splunk, and S3.
• Seamless Analytics Integration: Integrates with platforms like Google Analytics and Adobe Analytics to ensure reports reflect only genuine human behavior.
• Resource Optimization: Reduces wasted bandwidth, infrastructure load, and costs tied to bot traffic.
• Enhanced Data Trust & Insights: Ensures analytics, marketing ROI, and strategic decisions rely on accurate, uncontaminated data.