Criteo Commerce Media Platform is designed to bring richer experiences to consumers wherever they shop by leveraging the world’s largest open commerce dataset. It empowers marketers and media owners to advertise and monetize more effectively using large-scale purchase and intent data combined with commerce-focused AI. The platform unifies supply and demand, reduces data loss and fees, and increases addressability and ROI.

Features

• Commerce Max: A demand-side platform for enterprise brands, retailers, and agencies to plan and buy commerce media.
• Commerce Growth: A solution for continuous customer acquisition and retention for performance marketers.
• Commerce Grid: A next-generation supply-side platform for media owners, agencies, and retailers.
• Commerce Yield: A monetization platform for enterprise retailers and marketplaces.
• First-Party Media Network: Connects high-quality first-party data to amplify addressability and scale audiences.
• Intent-Based Audiences: Targets consumers actively in-market using global commerce data and first-party data.
• All-in-One Solution: Enables planning, buying, personalizing, measuring, and monetizing in one platform.
• Privacy-Compliant Data Handling: Ensures customer data safety and compliance with privacy regulations.

Benefits

• Enhanced Advertising ROI: Optimizes outcomes at every stage of the purchase journey.
• Increased Revenue for Media Owners: Activates and enriches first-party data and inventory.
• Improved Consumer Experience: Delivers more relevant and personalized advertising.
• Scalable Audience Building: Builds addressable audiences using commerce data and identity linking.
• Unified Platform Efficiency: Reduces tech taxes and operational costs with a single platform.
• Future-Proof Strategy: Prepares businesses for evolving ecommerce and advertising landscapes.