Criteo Commerce Growth is an AI-powered advertising solution designed to help marketers reach high-intent shoppers and maximize performance from discovery to conversion. It delivers an always-on strategy across channels to attract new visitors, increase sales, and boost customer lifetime value. The platform leverages commerce intelligence to deliver the right ad to the right person at the right time, every time.

Features

• Acquisition, Retention, Retargeting: Supports full-funnel strategies to win new customers and re-engage existing ones.
• AI-Powered Audience Modeling: Uses billions of commerce signals to build high-value audiences.
• Refined Targeting: Incorporates data on interests, demographics, location, product preferences, affinity, and lookalike modeling.
• Identity-Resilient Audiences: Engages users using behavioral and contextual data without relying on third-party identifiers.
• Cross-Channel Reach: Delivers ads across the open web, mobile, social, and video platforms.
• Custom Measurement & Reporting: Offers full-funnel visibility and supports custom attribution models including Google Analytics 4 and incrementality testing.
• API Access: Provides integration capabilities with data from 600 product categories across 20 countries.

Benefits

• Precision Targeting: Focuses ad spend on the most relevant consumers using exclusive commerce insights.
• Optimized Performance: Predicts intent and personalizes ads with commerce-first AI.
• Privacy-Compliant: Adapts to privacy regulations like GDPR and CCPA.
• Unified Platform: Eliminates the need to juggle multiple platforms by offering a single solution for all advertising needs.
• Scalable Results: Trusted by over 17,000 global clients for driving measurable outcomes such as increased ROAS and conversions.
• Support & Resources: Includes a Help Center, resource library, and expert insights to guide users.