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Complete CleanTraction Complete

Automates deduplication and cleansing of any Salesforce object, enabling fast, secure, no-code removal of duplicates and improved CRM data quality.

Vendor

Vendor

Traction Complete

Company Website

Company Website

Product details

Complete Clean is a Salesforce-native SaaS solution designed to identify, merge, and eliminate duplicate records across any Salesforce object, including leads, contacts, accounts, and custom objects. The platform operates entirely within Salesforce, ensuring data security and compliance by never exporting data outside the organization. Complete Clean features a guided, no-code interface that allows users to start deduplication projects quickly, regardless of technical expertise. It supports customizable survivorship and field retention rules, multi-user collaboration, and advanced tiebreaker logic for precise merging. The solution is cloud-based, enabling the processing of large data volumes without local machine limitations, and provides a merge preview to visualize the impact of deduplication before changes are applied. Complete Clean is designed to streamline CRM data management, reduce manual effort, and ensure organizations can make decisions based on clean, connected data.

Key Features

Any Object Deduplication Supports deduplication for all Salesforce objects, not just leads or contacts.

  • Works with standard and custom objects
  • Enables organization-wide data hygiene

100% Salesforce Native Operates entirely within the Salesforce environment.

  • Ensures data never leaves your Salesforce org
  • Maintains compliance and security

No-Code Guided Interface Allows users to launch and manage deduplication projects without technical skills.

  • Step-by-step UI for setup and execution
  • Reduces dependency on IT or admins

Customizable Rules and Tiebreakers Lets users define which data is retained during merges.

  • Survivorship and field retention customization
  • Multiple tiebreaker criteria for precise control

Cloud-Based Scalability Handles large data volumes efficiently.

  • Not limited by local machine resources
  • Suitable for enterprise-scale deduplication

Multi-User Collaboration Enables teams to work together on deduplication projects.

  • Supports multiple logins and concurrent users

Merge Preview Visualizes the impact of deduplication before applying changes.

  • Reduces risk of accidental data loss
  • Increases user confidence in data management

Benefits

Improved Data Quality and CRM Hygiene Ensures Salesforce data is accurate, connected, and reliable.

  • Reduces duplicate records and fragmented data
  • Supports better reporting and decision-making

Operational Efficiency Automates manual data cleansing tasks.

  • Saves time for sales, marketing, and operations teams
  • Reduces errors and rework

Data Security and Compliance Keeps all data processing within Salesforce.

  • Meets organizational and regulatory requirements
  • Minimizes risk of data breaches

Scalability and Flexibility Adapts to organizations of any size and complexity.

  • Handles large-scale deduplication projects
  • Supports custom objects and unique business rules