Overview

Every growing enterprise, multi-brand company or multi-regional retailer needs a powerful commerce solution equipped with the flexibility, scalability and agility to meet shoppers’ ever-growing expectations. We have the answer. Get unmatched performance to handle traffic spikes, and a dynamic product catalog to display products, bundles or custom combinations, as well as a checkout experience to keep shoppers coming back. Get it all — and more — with commercetools Composable Commerce for B2C.

Full freedom at your fingertips.

Change is the only constant in today’s evolving market. Future-proof your business with the modern, flexible architecture you need to configure every element of the commerce experience with ease and speed. Instantly deploy updates and gain the freedom to extend and compose any commerce element. 

Outpace to outperform.

Every second counts. Improving site speed by just 100ms delivers a 1% uplift in conversions. With an average API response time of 23ms, which is 4x faster than the industry average, commercetools Composable Commerce for B2C provides more responsive, frictionless experiences on every channel. Result: Your customers stay engaged through checkout and keep coming back for more.

Sell and scale without limits.

No brand can afford site crashes or downtime. With the most extensive collection of commerce APIs backed by MACH® architecture, you can expect consistency and stability during large order volume or traffic spikes with an industry-leading 99.99% average uptime. Automatically scale up without bringing sites down — ever. 

Chop your costs.

Hosting fees. Cumbersome software updates. Vendor lock-in. All. Gone. Replaced by reusable plug-and-play components, automatic updates and versatile developer tools that turbocharge your workflow. Productivity and innovation surges while total cost of ownership plummets. You can bank on it. 

Capabilities

Product Discovery Seamlessly access and manage all your product data through a versatile, dynamic interface that easily handles even the most complex catalogs. Pricing and promotions Configure pricing and promotions strategies in just a few clicks. From country-specific prices to discounts on bundles, gain more revenue out of customers with pricing and promotions strategies tailored to them. Checkout From carts to order management to payments: View and manage the entire checkout journey from one solution. Easily integrate with major PSPs, customize shipping and tax settings, and enable shopping lists or wishlists to keep customers coming back. Omnichannel and internationalization Go local, go global or go across channels. Easily create tailored — yet unified — experiences across all your touchpoints, brands, markets and regions. Best of all, operate it all from a single solution. Intuitive Merchant Center Manage every element of the commerce business, from stores and channels to user roles and customer groups, and make operations a breeze — no IT input required. Additional tools Develop, deploy and deliver outstanding commerce experiences with out-of-the-box Connectors standard integrations, and no-code commercetools Frontend.