CLUSTERING SOFTWARE

Identify category-based cluster optimization opportunities to help you better understand and cater to your customer’s needs.

GAIN IN-DEPTH INSIGHTS INTO THE SHOPPING BEHAVIOUR OF YOUR CUSTOMERS Deeply integrated with our clustering, assortment and floor planning functions, you can use DotActiv’s powerful space planning software to create data-driven planograms that reflect your merchandising strategies and increase the overall performance of your categories.

Cluster Pre-Analysis With our planogram automation software, we can speed up the process of creating data-driven product layouts that increase category performance.

Cluster Optimization We use a range of basic and advanced planogram reports to uncover insights in your data to help you make smarter business decisions.

Cluster Analysis We can see and understand product groupings or performance by using various custom-made or preset highlights.

Cluster Profiling We use real-time space checks and calculations that indicate to us any areas that we need to improve as we build out your space plan.

Features

• Cluster Pre-Analysis: Use advanced reports to uncover insights and guide smarter clustering decisions.
• Cluster Optimization: Visualize product groupings and performance to refine store clusters.
• Cluster Analysis: Apply real-time space checks and calculations to improve layout and assortment planning.
• Cluster Profiling: Understand shopper behavior and spending patterns across decision trees.
• Integrated Planning Tools: Seamlessly connect clustering with assortment, planogram, and floor planning modules.