AI tool that blocks fraudulent ad clicks, detects suspicious behavior, and protects Google Ads campaigns from wasted spend.
Vendor
AppSumo
Company Website
YouTube
ClickMoat is a cloud‑based click‑fraud protection platform designed to identify and block fraudulent, spammy, or non‑engaged clicks on Google Ads campaigns. It uses behavioral tracking, IP filtering, VPN detection, rule‑based filtering, and AI‑driven analysis to prevent wasted ad spend. Users install a tracking code to monitor activity and apply custom rules to detect suspicious click frequency, device patterns, and location‑based anomalies. The system supports automated IP blocking, behavior analytics, conversion tracking, and detailed fraud reports. ClickMoat also assists in refund claims by providing exportable click‑fraud evidence. All plans include unlimited campaigns, AI detection, 12‑month data retention, and Slack‑based support.
Key Features
Real‑Time Click‑Fraud Detection Identifies and blocks suspicious, repeated, or non‑engaged clicks.
- AI detection algorithm analyzes behavior patterns
- Tracks cleaner traffic and cost‑per‑click savings
Customizable Protection Rules Enables granular control over fraud prevention.
- Rules for click frequency, IP ranges, and geographic locations
- Ability to block VPN‑based traffic automatically
Automated IP Blocking Blocks fraudulent sources for set durations.
- Block ranges or clusters of IPs
- Set block durations from 1 to 90 days
Google Ads Integration Connects directly to ad accounts for accurate monitoring.
- Easy setup with tracking code
- Ensures synchronized campaign protection
Fraud & Performance Reporting Provides visual reports highlighting fraud trends.
- Charts for device behavior, blocked clicks, and ROI changes
- Export reports for Google Ads refund claims
Behavior & Conversion Tracking Tracks user behavior patterns and basic conversions.
- Helps validate traffic quality
- Supports deeper campaign insight
Benefits
Reduced Wasted Ad Spend Helps protect budgets by blocking fraudulent interactions.
- Real‑time blocking prevents ongoing damage
- Reports simplify refund claims with Google Ads
Improved Campaign Performance Enhances data accuracy and ad outcomes.
- Cleaner traffic boosts ROI and quality scores
- Identifies harmful traffic sources for optimization
Operational Control & Transparency Offers detailed visibility into campaign threats.
- Monitors behavior patterns, devices, and IP clusters
- Custom rules allow precise filtering
Support & Guided Setup Responsive guidance from the team.
- Slack‑based support
- Assistance with integration and refunds