Cendyn Rate Match is a sophisticated software solution designed for hotels to monitor, compare, and adjust their rates in real-time against online travel agencies (OTAs). It aims to increase direct bookings and revenue by ensuring price parity and offering competitive rates to potential guests.

Key Features

Real-time Rate Shopping Automatically monitors hotel rates across distribution channels

• Mimics guest searches and locations
• Provides continuous live shopping data
• Delivers real-time notifications of parity violations

Price Compare Displays competitive rates to boost guest confidence

• Shows same or better rates compared to OTAs
• Increases conversion rates by an average of 56%

Dynamic Price Matching Adjusts rates automatically to match or beat OTA prices

• Modifies rates in real-time within configurable limits
• Captures bookings that might otherwise be lost to OTAs
• Matches rates by as little as one dollar difference

Benefits

Increased Direct Bookings Drives more reservations through the hotel's own channels

• Reduces reliance on OTA commissions
• Improves overall revenue per visitor

Enhanced Parity Control Ensures consistent pricing across all distribution channels

• Prevents potential revenue loss from undercut rates
• Maintains brand integrity and pricing strategy

Data-Driven Decision Making Provides actionable insights for revenue management

• Reveals parity violations across the distribution network
• Enables quick responses to market changes and competitor actions