Overview

CDK Modern Retail Suite is an advanced solution designed to enhance the consumer-to-dealer buying journey by integrating digital and in-store experiences. It is part of the CDK Dealership Xperience platform and aims to provide a seamless, efficient, and satisfying experience for both consumers and dealers. The suite offers tools to manage deals, engage customers, and streamline data flows, ultimately boosting engagement and revenue.

Features

Connect the Consumer-to-Dealer Buying Journey

• Create a unified transaction experience that spans online and in-store interactions. Give Customers Control
• Enable a continuous consumer journey with digital retail omnichannel features, allowing customers to drive their own experience. Follow Every Lead
• Utilize lead response features to ensure no sales opportunities are missed, delivering actionable, quality messaging around the clock. Grow Relationships
• Leverage fully integrated, award-winning Automotive CRM tools to keep consumers engaged and improve retention and conversion efforts. Speed Up Trades
• Simplify the trade-in appraisal process, allowing consumers to share a photo, VIN, and answer a few questions to receive a firm trade-in offer in minutes. Streamlined Data Flows
• Ensure fast, accurate, and seamless data flows with an integrated back-end system.

Benefits

• Higher Profits and Satisfaction: Earn more per vehicle through omnichannel retailing and save customer time by starting deals digitally.
• Enhanced Customer Experience: Provide a seamless, flexible buying journey that meets consumers where they are.
• Increased Efficiency: Reduce employee training time and streamline deal management with integrated technology.
• Compliance and Savings: Save on noncompliance fines and reduce document loss during F&I processes.