CallRail Form Tracking helps businesses understand the complete customer journey by connecting form submissions with call data, providing insights into marketing effectiveness and lead qualification.
Vendor
CallRail
Company Website


CallRail Form Tracking allows businesses to track form submissions alongside call data, providing a comprehensive view of lead activity. It reveals which marketing efforts drive form submissions and subsequent phone calls, enabling smarter marketing decisions. The software connects all touchpoints into a seamless timeline, including call recordings and transcriptions, offering a complete contact history for each lead. Features include Quick Responses for immediate lead notifications and visitor-level tracking to understand the entire marketing funnel. It integrates with popular form builders and provides granular campaign data, call recordings, and form submissions, allowing marketers to optimize multi-channel campaigns and prove ROI.
Features & Benefits
- Complete Lead Tracking
- Connects form submissions with phone calls, providing a full view of the customer journey.
- Marketing Insights
- Reveals which marketing efforts drive form submissions and calls, enabling smarter spending.
- Seamless Timeline
- Creates a unified timeline of customer interactions, including web activity, form submissions, and calls.
- Quick Responses
- Provides instant notifications of new leads via call or text, facilitating immediate engagement.
- Visitor-Level Tracking
- Details every touchpoint in the marketing funnel, from initial click to conversion.