
Bridg is an Identity Resolution platform that converts transactions into knowable customers growing addressable audiences 2-3x for B2C brands.
Vendor
Cardlytics
Company Website
In-store identity resolution
Bridg eliminates the in-store blind spot – identify unknown in-store customers and incorporate them into your first-party data without upheaval to the rest of your customer data stack.
A different kind of identity resolution
The only platform to initiate identity resolution from the point-of-sale transaction
A customer behind every purchase
Eliminate anonymous transactions from your data set
The missing link to customer truth
Fill in the gaps to truly see your customers
Double (or triple) your reachable customers
Convert faceless transactions into brand advocates
Put cookieless identity resolution to work for your business
Expand reachable customers
Activate paid-media campaigns that reach previously anonymous customers - and grow your reachable universe by 2-3x. See solution
Gain insights on anonymous transactions
Even loyal customers don't always self-identify. Fill in the gaps and include new or unknown customers in customer insights.
Grow your retail media network
Tap into national brand media budgets by converting your first-party data into an advertiser asset.
Supercharge your martech stack
Round out your customer data set with anonymous transaction profiles without overhaul of the current tech stack. Bridg's data warehouse-native platform flexes to supplement the system you've got.
- Customer data platforms (CDPs)
- Activation and advertising platforms
- Onboarding providers
- Data management platforms (DMPs)
- Measurement providers
- Campaign management systems