Benefits and Loyalty Management

Improve your share of wallet – engage with your customers across product lines with targeted and differentiated loyalty programs. Manage customer relationships holistically to enhance loyalty, improve product depth and reduce attrition.

Why SunTec Xelerate?

SunTec’s cloud-based Loyalty Management system on the SunTec Xelerate platform enables organizations to understand and evaluate each relationship regardless of the complexity of client and account hierarchies, ensuring faster time to market with the quick launch of effective loyalty campaigns. It increases the impact of loyalty programs, retaining valued customers, attracting new customers through cross-sell and driving holistic customer-centric programs to facilitate end-to-end customer engagement. SunTec’s Loyalty Management on the cloud further provides flexibility to define rewards in multiple ways and accumulate through multiple avenues. It helps to reduce cost overruns through pre-campaign cost-benefit analysis and plugs revenue leakage by real-time tracking of the program.

Features

Rewards Management

Rule-driven rewards computation, expiry management and the ability for manual adjustments based on credits/ debits/ batch and upload mode.

Campaign Management

Plan enrollment and ability to set up base plan, campaigns, new plan creations/ updates, usage-based rewards, merchant-based rewards, one-time and recurring benefits.

Redemption Management

UI-based redemption, web service based (online/ POS) redemption, redemption reversal, burn ratio configuration.

Merchant-based Rewarding

Set up redemption rules, multiplier earnings and varying reward cap based on merchants.

Personalized Products and Services

Define product/ service variations based on reward strategies, multi-product/ service plans.

Detailed Analytics and Reporting

Consolidated statements and report generation, current rewards, opening/closing balance, earning history.

Benefits

• Reduce customer attrition through personalized and relationship-driven loyalty programs
• Reduce time to market of new loyalty programs through a configurable and easy-to-use application
• Improve client experience with easy access to data across channels
• Integrate relationships across products and group entities through centralized loyalty management
• Increase customer choice through an ecosystem of partners
• Improve partner experience through seamless integration and insight-driven decisioning
• Enhance partner loyalty through partner loyalty programs
• Plug revenue leakage by real-time tracking of your loyalty program