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App Advertising InsightsSensor Tower

Understand the paid user acquisition strategies of top mobile apps and games.

Vendor

Vendor

Sensor Tower

Company Website

Company Website

Product details

Reduce cost of acquisition (CAC)

See how top players and competitors use paid campaigns to attract and keep users, and where they focus their ad spend. Quickly check their share of voice across top ad networks and regions.

  • **Understand competitor channel strategies **
  • Optimize ad creatives at launch and adapt strategies in real time
  • Identify top-performing creatives and messaging trends

Expedite creative implementation

Be the first to know about advertisers or creatives that are taking SOV; gain creative best practices and launch with pre-optimized creatives. Identify top-performing creatives and adapt messaging strategies in real time; design creatives that resonate with your target audience.

Understand audience behavior

See where competitors target your audience and which formats are most successful. Then, adjust your media buying strategies to drive more eyeballs and reduce A/B testing.

Gain competitive edge and stay agile

Keep up with market shifts and trends to stay ahead. Track where big players are spending on ads across countries and networks, and keep an eye on new competitors to stay on top.