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Anteriad Marketing CloudAnteriad

Our B2B data platform gives you multi-dimensional views of your customers and prospects through self-service and managed services, including buying group profiling and activation, cross-channel campaigns, and content syndication.

Product details

Your all-in-one marketing platform, perfected by data.

Conveniently and effectively manage data, programs, and analytics seamlessly in one place with our award-winning self-service or managed platform tailored to your specific business needs.

Step 1: Reach

  • Multiple datasets
  • Target market analysis
  • Buying group profiling & targeting
  • Highly validated contacts
  • Identity resolution

Step 2: Engage

  • Demand Orchestration
  • Cross-channel optimization
  • Programmatic advertising
  • Intent-driven content syndication
  • Unified user interface

Step 3: Activate

  • CRM + MAP integration

  • Measure campaign analytics

  • Real-time reporting

  • Optimize for maximum ROI

  • User-Friendly Interface: Quickly and easily select data and generate reports.​

  • Data Confidence: Use accurate and up-to-date information powered by our proprietary data integrated into our technology.​

  • Effortless Audience Publishing: Reach multiple channels effortlessly by publishing audience segments with just one click.​

  • AI-Enhanced Audience Building: Simplify audience building with AI assistance for enhanced efficiency.​

  • Intent Topics Recommendations: Leverage NLP-powered intent topic recommendations to target prospects most likely to engage and convert.

  • Streamlined Content Syndication: Seamlessly deliver your message to the right buyers through content syndication.

  • In-Depth Insights: Identify active ABM targets, named accounts, and buying groups to drive sales effectively.

  • Buying Group Intelligence: Build buying group profiles dynamically or manually, then target and measure engagement across the full committee, including non-targeted contacts showing intent.​

  • Real-Time Reporting: Monitor performance in real-time and swiftly allocate resources for optimal ROI with intuitive reporting tools.​

  • Intent Monitoring: Watch custom intent topics to understand which prospects are currently in market.

Use Cases

Data Solutions

Verified intent, demographic, and firmographic data feeds can be customized and fully integrated into your marketing technology stack

Programmatic Display

Intelligently target and retarget digital advertising to drive maximum brand impact and accelerate demand generation programs

Content Syndication

Co-branded email campaigns, full-funnel tele-qualification, and TripleCheck® lead verification ensure that your message is reaching real decision-makers

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