Overview

Indeemo is a comprehensive, mobile-first qualitative research platform that enables researchers and UX/CX teams to recruit participants, design tasks, and gather in-the-moment video, photo, screen recording, and text responses. It streamlines recruitment, transcription, translation, analysis, and insight sharing, powered by generative AI and an easy-to-use dashboard.

Features and Capabilities

• **Integrated recruitment platform: **Recruit B2C and B2B participants directly within the system using built-in screener creation, candidate selection, invitation workflows, and incentive payments facilitated through the dashboard.
• **Multimedia task capture: **Participants submit photo, video, screen recording, and text responses from their smartphones (iOS or Android), enabling in-context data capture across real-world environments.
• **Flexible task structures: **Supports scheduled, sequential, all-at-once, and hybrid task flows to suit various study designs and participant journeys.
• **Real-time communication: **Researchers can send push notifications, reminders, and follow-up questions to participants to keep them engaged and help maximise completion rates.
• **Interactive researcher dashboard: **A Pinterest-style interface that allows tagging, search, keyword filtering, journey mapping, and content organisation to streamline analysis.
• **AI‑powered analysis tools: **Automated transcription (27+ languages), translation, sentiment analysis, OCR, and generative AI summarisation to accelerate insight generation by up to ~40%.
• **Highlight reels: **Quickly clip and compile key video moments into shareable highlight reels for stakeholder reporting (released March 2025).
• **Security and compliance: **ISO 27001 certified, HIPAA compliant, GDPR-ready platform trusted by enterprise, government, and healthcare clients.