Leverage AI to do more with less effort

Our proprietary AI and automation accesses more than 10 years of historical social data sets to deliver precise outputs tailored to your social media needs. Paired with LLM integrations including OpenAI and Claude, Sprout delivers elevated insights, built on a foundation of rigorous privacy and data compliance.

Go beyond customer expectations

Accelerate response times with a unified inbox, so you can spend more time connecting on a human level with customers.

• Resolve questions faster with AI-powered replies and summaries
• Take control of your inbox with automated routing and chatbots
• Prioritize key messages with AI-powered sentiment and classification tools

Optimize your social content

Increase the impact of your social strategy with precise recommendations and compelling content through Sprout’s AI and automation.

• Determine best times to post for engagement and impressions with Sprout’s Optimal Send Times
• Generate engaging captions in seconds with AI and get back time for campaign strategy development
• Quickly find brand-relevant content to share with your audience using Sprout’s Content Suggestions

Prove the ROI of your social efforts

Drive business impact across teams with rich social data and dashboards.

• Find the most important key learnings from your performance data with AI-powered analyst insights
• Create tailored reports that align with your business needs and automate sharing to key stakeholders
• Track how content resonates with your audience with comment sentiment reporting

Discover essential insights

Find the conversational insights that matter most to inform strategy, product innovation, market research and competitive insight.

• Understand consumer emotions around key topics with Sprout’s proprietary Sentiment scoring model
• Get ahead of sudden shifts in conversations with custom Spike Alert notifications
• Identify top trends and notable data insights about your topic with Analyze by AI Assist

Extend your social reach

Streamline your employee advocacy workflows with AI to amplify your brand awareness, mitigate risk and drive business results.

• Instantly generate diverse post copy to boost reach and impact
• Use data-driven post times to maximize engagement
• Increase participation with automated reminders for inactive readers